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Art Directors
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CheckoutCareers.com
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Art Directors
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Formulate design concepts and presentation approaches, and direct workers engaged in art work, layout design, and copy writing for visual communications media, such as magazines, books, newspapers, and packaging.
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Degrees
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Abilities
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Near Vision| | The ability to see details at close range (within a few feet of the observer). |
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Originality| | The ability to come up with unusual or clever ideas about a given topic or situation, or to develop creative ways to solve a problem. |
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Oral Comprehension| | The ability to listen to and understand information and ideas presented through spoken words and sentences. |
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Oral Expression| | The ability to communicate information and ideas in speaking so others will understand. |
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Fluency of Ideas| | The ability to come up with a number of ideas about a topic (the number of ideas is important, not their quality, correctness, or creativity). |
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Visualization| | The ability to imagine how something will look after it is moved around or when its parts are moved or rearranged. |
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Written Comprehension| | The ability to read and understand information and ideas presented in writing. |
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Category Flexibility| | The ability to generate or use different sets of rules for combining or grouping things in different ways. |
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Written Expression| | The ability to communicate information and ideas in writing so others will understand. |
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Information Ordering| | The ability to arrange things or actions in a certain order or pattern according to a specific rule or set of rules (e.g., patterns of numbers, letters, words, pictures, mathematical operations). |
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Deductive Reasoning| | The ability to apply general rules to specific problems to produce answers that make sense. |
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Inductive Reasoning| | The ability to combine pieces of information to form general rules or conclusions (includes finding a relationship among seemingly unrelated events). |
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Visual Color Discrimination| | The ability to match or detect differences between colors, including shades of color and brightness. |
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Problem Sensitivity| | The ability to tell when something is wrong or is likely to go wrong. It does not involve solving the problem, only recognizing there is a problem. |
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Far Vision| | The ability to see details at a distance. |
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Speech Recognition| | The ability to identify and understand the speech of another person. |
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Speech Clarity| | The ability to speak clearly so others can understand you. |
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Speed of Closure| | The ability to quickly make sense of, combine, and organize information into meaningful patterns. |
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Flexibility of Closure| | The ability to identify or detect a known pattern (a figure, object, word, or sound) that is hidden in other distracting material. |
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Mathematical Reasoning| | The ability to choose the right mathematical methods or formulas to solve a problem. |
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Perceptual Speed| | The ability to quickly and accurately compare similarities and differences among sets of letters, numbers, objects, pictures, or patterns. The things to be compared may be presented at the same time or one after the other. This ability also includes comparing a presented object with a remembered object. |
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Memorization| | The ability to remember information such as words, numbers, pictures, and procedures. |
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Time Sharing| | The ability to shift back and forth between two or more activities or sources of information (such as speech, sounds, touch, or other sources). |
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Finger Dexterity| | The ability to make precisely coordinated movements of the fingers of one or both hands to grasp, manipulate, or assemble very small objects. |
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Number Facility| | The ability to add, subtract, multiply, or divide quickly and correctly. |
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Selective Attention| | The ability to concentrate on a task over a period of time without being distracted. |
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Arm-Hand Steadiness| | The ability to keep your hand and arm steady while moving your arm or while holding your arm and hand in one position. |
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Manual Dexterity| | The ability to quickly move your hand, your hand together with your arm, or your two hands to grasp, manipulate, or assemble objects. |
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Auditory Attention| | The ability to focus on a single source of sound in the presence of other distracting sounds. |
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Control Precision| | The ability to quickly and repeatedly adjust the controls of a machine or a vehicle to exact positions. |
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Depth Perception| | The ability to judge which of several objects is closer or farther away from you, or to judge the distance between you and an object. |
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Hearing Sensitivity| | The ability to detect or tell the differences between sounds that vary in pitch and loudness. |
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Trunk Strength| | The ability to use your abdominal and lower back muscles to support part of the body repeatedly or continuously over time without 'giving out' or fatiguing. |
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Multilimb Coordination| | The ability to coordinate two or more limbs (for example, two arms, two legs, or one leg and one arm) while sitting, standing, or lying down. It does not involve performing the activities while the whole body is in motion. |
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Extent Flexibility| | The ability to bend, stretch, twist, or reach with your body, arms, and/or legs. |
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Wrist-Finger Speed| | The ability to make fast, simple, repeated movements of the fingers, hands, and wrists. |
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Interests
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Artistic| | Artistic occupations frequently involve working with forms, designs and patterns. They often require self-expression and the work can be done without following a clear set of rules. |
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Second Interest High-Point| | Secondary-Cutoff/Rank Descriptiveness |
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Enterprising| | Enterprising occupations frequently involve starting up and carrying out projects. These occupations can involve leading people and making many decisions. Sometimes they require risk taking and often deal with business. |
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Realistic| | Realistic occupations frequently involve work activities that include practical, hands-on problems and solutions. They often deal with plants, animals, and real-world materials like wood, tools, and machinery. Many of the occupations require working outside, and do not involve a lot of paperwork or working closely with others. |
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Social| | Social occupations frequently involve working with, communicating with, and teaching people. These occupations often involve helping or providing service to others. |
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Conventional| | Conventional occupations frequently involve following set procedures and routines. These occupations can include working with data and details more than with ideas. Usually there is a clear line of authority to follow. |
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First Interest High-Point| | Primary-Rank Descriptiveness |
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Investigative| | Investigative occupations frequently involve working with ideas, and require an extensive amount of thinking. These occupations can involve searching for facts and figuring out problems mentally. |
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Knowledge
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Design| | Knowledge of design techniques, tools, and principles involved in production of precision technical plans, blueprints, drawings, and models. |
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Computers and Electronics| | Knowledge of circuit boards, processors, chips, electronic equipment, and computer hardware and software, including applications and programming. |
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Fine Arts| | Knowledge of the theory and techniques required to compose, produce, and perform works of music, dance, visual arts, drama, and sculpture. |
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Communications and Media| | Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media. |
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Customer and Personal Service| | Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction. |
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Education and Training| | Knowledge of principles and methods for curriculum and training design, teaching and instruction for individuals and groups, and the measurement of training effects. |
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Production and Processing| | Knowledge of raw materials, production processes, quality control, costs, and other techniques for maximizing the effective manufacture and distribution of goods. |
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Administration and Management| | Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources. |
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English Language| | Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar. |
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Personnel and Human Resources| | Knowledge of principles and procedures for personnel recruitment, selection, training, compensation and benefits, labor relations and negotiation, and personnel information systems. |
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Sales and Marketing| | Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems. |
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Engineering and Technology| | Knowledge of the practical application of engineering science and technology. This includes applying principles, techniques, procedures, and equipment to the design and production of various goods and services. |
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Clerical| | Knowledge of administrative and clerical procedures and systems such as word processing, managing files and records, stenography and transcription, designing forms, and other office procedures and terminology. |
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Psychology| | Knowledge of human behavior and performance; individual differences in ability, personality, and interests; learning and motivation; psychological research methods; and the assessment and treatment of behavioral and affective disorders. |
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Geography| | Knowledge of principles and methods for describing the features of land, sea, and air masses, including their physical characteristics, locations, interrelationships, and distribution of plant, animal, and human life. |
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Mathematics| | Knowledge of arithmetic, algebra, geometry, calculus, statistics, and their applications. |
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Telecommunications| | Knowledge of transmission, broadcasting, switching, control, and operation of telecommunications systems. |
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Mechanical| | Knowledge of machines and tools, including their designs, uses, repair, and maintenance. |
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History and Archeology| | Knowledge of historical events and their causes, indicators, and effects on civilizations and cultures. |
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Sociology and Anthropology| | Knowledge of group behavior and dynamics, societal trends and influences, human migrations, ethnicity, cultures and their history and origins. |
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Law and Government| | Knowledge of laws, legal codes, court procedures, precedents, government regulations, executive orders, agency rules, and the democratic political process. |
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Therapy and Counseling| | Knowledge of principles, methods, and procedures for diagnosis, treatment, and rehabilitation of physical and mental dysfunctions, and for career counseling and guidance. |
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Economics and Accounting| | Knowledge of economic and accounting principles and practices, the financial markets, banking and the analysis and reporting of financial data. |
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Foreign Language| | Knowledge of the structure and content of a foreign (non-English) language including the meaning and spelling of words, rules of composition and grammar, and pronunciation. |
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Philosophy and Theology| | Knowledge of different philosophical systems and religions. This includes their basic principles, values, ethics, ways of thinking, customs, practices, and their impact on human culture. |
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Public Safety and Security| | Knowledge of relevant equipment, policies, procedures, and strategies to promote effective local, state, or national security operations for the protection of people, data, property, and institutions. |
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Transportation| | Knowledge of principles and methods for moving people or goods by air, rail, sea, or road, including the relative costs and benefits. |
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Building and Construction| | Knowledge of materials, methods, and the tools involved in the construction or repair of houses, buildings, or other structures such as highways and roads. |
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Chemistry| | Knowledge of the chemical composition, structure, and properties of substances and of the chemical processes and transformations that they undergo. This includes uses of chemicals and their interactions, danger signs, production techniques, and disposal methods. |
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Physics| | Knowledge and prediction of physical principles, laws, their interrelationships, and applications to understanding fluid, material, and atmospheric dynamics, and mechanical, electrical, atomic and sub- atomic structures and processes. |
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Food Production| | Knowledge of techniques and equipment for planting, growing, and harvesting food products (both plant and animal) for consumption, including storage/handling techniques. |
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Medicine and Dentistry| | Knowledge of the information and techniques needed to diagnose and treat human injuries, diseases, and deformities. This includes symptoms, treatment alternatives, drug properties and interactions, and preventive health-care measures. |
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Biology| | Knowledge of plant and animal organisms, their tissues, cells, functions, interdependencies, and interactions with each other and the environment. |
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Wages
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| District of Columbia | $70,100.00 |
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| North Carolina | $50,010.00 |
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| South Carolina | $44,780.00 |
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Related Careers
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Commercial & Industrial Designers| | Develop and design manufactured products, such as cars, home appliances, and children's toys. Combine artistic talent with research on product use, marketing, and materials to create the most functional and appealing product design. |
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Editors| | Engage in promoting or creating good will for individuals, groups, or organizations by writing or selecting favorable publicity material and releasing it through various communications media. May prepare and arrange displays, and make speeches. |
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Fashion Designers| | Design clothing and accessories. Create original garments or design garments that follow well established fashion trends. May develop the line of color and kinds of materials. |
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Floral Designers| | Design, cut, and arrange live, dried, or artificial flowers and foliage. |
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Interior Designers| | Plan, design, and furnish interiors of residential, commercial, or industrial buildings. Formulate design which is practical, aesthetic, and conducive to intended purposes, such as raising productivity, selling merchandise, or improving life style. May specialize in a particular field, style, or phase of interior design. |
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Landscape Architects| | Plan and design land areas for such projects as parks and other recreational facilities, airports, highways, hospitals, schools, land subdivisions, and commercial, industrial, and residential sites. |
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Public Relations Specialists| | Engage in promoting or creating good will for individuals, groups, or organizations by writing or selecting favorable publicity material and releasing it through various communications media. May prepare and arrange displays, and make speeches. |
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Set & Exhibit Designers| | Design special exhibits and movie, television, and theater sets. May study scripts, confer with directors, and conduct research to determine appropriate architectural styles. |
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Skills
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Coordination| | Adjusting actions in relation to others' actions. |
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Reading Comprehension| | Understanding written sentences and paragraphs in work related documents. |
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Active Listening| | Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times. |
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Active Learning| | Understanding the implications of new information for both current and future problem-solving and decision-making. |
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Speaking| | Talking to others to convey information effectively. |
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Time Management| | Managing one's own time and the time of others. |
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Instructing| | Teaching others how to do something. |
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Service Orientation| | Actively looking for ways to help people. |
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Critical Thinking| | Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems. |
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Persuasion| | Persuading others to change their minds or behavior. |
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Learning Strategies| | Selecting and using training/instructional methods and procedures appropriate for the situation when learning or teaching new things. |
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Monitoring| | Monitoring/Assessing performance of yourself, other individuals, or organizations to make improvements or take corrective action. |
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Negotiation| | Bringing others together and trying to reconcile differences. |
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Writing| | Communicating effectively in writing as appropriate for the needs of the audience. |
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Complex Problem Solving| | Identifying complex problems and reviewing related information to develop and evaluate options and implement solutions. |
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Social Perceptiveness| | Being aware of others' reactions and understanding why they react as they do. |
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Operations Analysis| | Analyzing needs and product requirements to create a design. |
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Equipment Selection| | Determining the kind of tools and equipment needed to do a job. |
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Judgment and Decision Making| | Considering the relative costs and benefits of potential actions to choose the most appropriate one. |
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Management of Financial Resources| | Determining how money will be spent to get the work done, and accounting for these expenditures. |
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Management of Personnel Resources| | Motivating, developing, and directing people as they work, identifying the best people for the job. |
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Systems Evaluation| | Identifying measures or indicators of system performance and the actions needed to improve or correct performance, relative to the goals of the system. |
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Mathematics| | Using mathematics to solve problems. |
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Management of Material Resources| | Obtaining and seeing to the appropriate use of equipment, facilities, and materials needed to do certain work. |
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Quality Control Analysis| | Conducting tests and inspections of products, services, or processes to evaluate quality or performance. |
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Troubleshooting| | Determining causes of operating errors and deciding what to do about it. |
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Technology Design| | Generating or adapting equipment and technology to serve user needs. |
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Operation and Control| | Controlling operations of equipment or systems. |
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Equipment Maintenance| | Performing routine maintenance on equipment and determining when and what kind of maintenance is needed. |
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Systems Analysis| | Determining how a system should work and how changes in conditions, operations, and the environment will affect outcomes. |
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Installation| | Installing equipment, machines, wiring, or programs to meet specifications. |
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Science| | Using scientific rules and methods to solve problems. |
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Operation Monitoring| | Watching gauges, dials, or other indicators to make sure a machine is working properly. |
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Repairing| | Repairing machines or systems using the needed tools. |
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Programming| | Writing computer programs for various purposes. |
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Tasks
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| Formulate basic layout design or presentation approach, and specify material details, such as style and size of type, photographs, graphics, animation, video and sound. |
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| Review and approve proofs of printed copy and art and copy materials developed by staff members. |
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| Confer with creative, art, copy-writing, or production department heads to discuss client requirements and presentation concepts, and to coordinate creative activities. |
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| Manage own accounts and projects, working within budget and scheduling requirements. |
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| Present final layouts to clients for approval. |
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| Confer with clients to determine objectives, budget, background information, and presentation approaches, styles, and techniques. |
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| Negotiate with printers and estimators to determine what services will be performed. |
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| Hire, train and direct staff members who develop design concepts into art layouts or who prepare layouts for printing. |
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| Work with creative directors to develop design solutions. |
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| Review illustrative material to determine if it conforms to standards and specifications. |
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| Conceptualize and help design interfaces for multimedia games, products and devices. |
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| Attend photo shoots and printing sessions to ensure that the products needed are obtained. |
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| Create custom illustrations or other graphic elements. |
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| Mark up, paste, and complete layouts, and write typography instructions to prepare materials for typesetting or printing. |
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| Prepare detailed storyboards showing sequence and timing of story development for television production. |
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Career Activities
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| Thinking Creatively |
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| create art from ideas |
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| prepare artwork for camera or press |
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| set page layout or composition |
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| tell stories through musical, visual, or dramatic arts |
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| use creativity in graphics |
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| use creativity to art or design work |
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| Updating and Using Relevant Knowledge |
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| use graphic arts techniques |
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| Organizing, Planning, and Prioritizing Work |
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| organize commercial artistic or design projects |
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| Making Decisions and Solving Problems |
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| approve product design or changes |
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| Interacting With Computers |
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| use computer graphics design software |
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| Provide Consultation and Advice to Others |
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| consult with customers concerning needs |
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| Communicating with Persons Outside Organization |
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| communicate visually or verbally |
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| interview customers |
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| make presentations |
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| Guiding, Directing, and Motivating Subordinates |
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| assign work to staff or employees |
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| Coordinating the Work and Activities of Others |
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| confer with other departmental heads to coordinate activities |
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| oversee execution of organizational or program policies |
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| Scheduling Work and Activities |
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| schedule work to meet deadlines |
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| Identifying Objects, Actions, and Events |
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| distinguish details in graphic arts material |
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| Evaluating Information to Determine Compliance with Standards |
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| proofread printed or written material |
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Career Context
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| Face-to-Face Discussions |
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| Electronic Mail |
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| Telephone |
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| Indoors, Environmentally Controlled |
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| Contact With Others |
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| Work With Work Group or Team |
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| Time Pressure |
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| Deal With External Customers |
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| Freedom to Make Decisions |
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| Importance of Being Exact or Accurate |
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| Spend Time Using Your Hands to Handle, Control, or Feel Objects, Tools, or Controls |
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| Responsibility for Outcomes and Results |
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| Frequency of Decision Making |
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| Structured versus Unstructured Work |
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| Coordinate or Lead Others |
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| Letters and Memos |
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| Frequency of Conflict Situations |
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| Impact of Decisions on Co-workers or Company Results |
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| Spend Time Making Repetitive Motions |
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| Spend Time Sitting |
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| Sounds, Noise Levels Are Distracting or Uncomfortable |
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| Level of Competition |
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| Consequence of Error |
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| Physical Proximity |
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| Responsible for Others' Health and Safety |
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| Deal With Unpleasant or Angry People |
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| Exposed to Contaminants |
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| Exposed to Hazardous Conditions |
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| Pace Determined by Speed of Equipment |
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| Public Speaking |
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| Importance of Repeating Same Tasks |
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| Spend Time Bending or Twisting the Body |
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| Extremely Bright or Inadequate Lighting |
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Career Styles
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Dependability| | Job requires being reliable, responsible, and dependable, and fulfilling obligations. |
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Attention to Detail| | Job requires being careful about detail and thorough in completing work tasks. |
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Adaptability/Flexibility| | Job requires being open to change (positive or negative) and to considerable variety in the workplace. |
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Integrity| | Job requires being honest and ethical. |
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Achievement/Effort| | Job requires establishing and maintaining personally challenging achievement goals and exerting effort toward mastering tasks. |
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Stress Tolerance| | Job requires accepting criticism and dealing calmly and effectively with high stress situations. |
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Cooperation| | Job requires being pleasant with others on the job and displaying a good-natured, cooperative attitude. |
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Initiative| | Job requires a willingness to take on responsibilities and challenges. |
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Innovation| | Job requires creativity and alternative thinking to develop new ideas for and answers to work-related problems. |
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Leadership| | Job requires a willingness to lead, take charge, and offer opinions and direction. |
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Persistence| | Job requires persistence in the face of obstacles. |
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Analytical Thinking| | Job requires analyzing information and using logic to address work-related issues and problems. |
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Concern for Others| | Job requires being sensitive to others' needs and feelings and being understanding and helpful on the job. |
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Self Control| | Job requires maintaining composure, keeping emotions in check, controlling anger, and avoiding aggressive behavior, even in very difficult situations. |
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Independence| | Job requires developing one's own ways of doing things, guiding oneself with little or no supervision, and depending on oneself to get things done. |
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Social Orientation| | Job requires preferring to work with others rather than alone, and being personally connected with others on the job. |
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Career Needs
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Ability Utilization| | Workers on this job make use of their individual abilities. |
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Creativity| | Workers on this job try out their own ideas. |
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Achievement| | Workers on this job get a feeling of accomplishment. |
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Autonomy| | Workers on this job plan their work with little supervision. |
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Responsibility| | Workers on this job make decisions on their own. |
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Recognition| | Workers on this job receive recognition for the work they do. |
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Working Conditions| | Workers on this job have good working conditions. |
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Authority| | Workers on this job give directions and instructions to others. |
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Moral Values| | Workers on this job are never pressured to do things that go against their sense of right and wrong. |
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Variety| | Workers on this job have something different to do every day. |
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Activity| | Workers on this job are busy all the time. |
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Company Policies and Practices| | Workers on this job are treated fairly by the company. |
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Co-workers| | Workers on this job have co-workers who are easy to get along with. |
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Compensation| | Workers on this job are paid well in comparison with other workers. |
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Social Status| | Workers on this job are looked up to by others in their company and their community. |
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Security| | Workers on this job have steady employment. |
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Advancement| | Workers on this job have opportunities for advancement. |
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Independence| | Workers on this job do their work alone. |
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Supervision, Human Relations| | Workers on this job have supervisors who back up their workers with management. |
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Social Service| | Workers on this job have work where they do things for other people. |
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Supervision, Technical| | Workers on this job have supervisors who train their workers well. |
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Career Values
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Achievement| | Occupations that satisfy this work value are results oriented and allow employees to use their strongest abilities, giving them a feeling of accomplishment. Corresponding needs are Ability Utilization and Achievement. |
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Independence| | Occupations that satisfy this work value allow employs to work on their own and make decisions. Corresponding needs are Creativity, Responsibility and Autonomy. |
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Recognition| | Occupations that satisfy this work value offer advancement, potential for leadership, and are often considered prestigious. Corresponding needs are Advancement, Authority, Recognition and Social Status. |
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Working Conditions| | Occupations that satisfy this work value offer job security and good working conditions. Corresponding needs are Activity, Compensation, Independence, Security, Variety and Working Conditions. |
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Relationships| | Occupations that satisfy this work value allow employees to provide service to others and work with co-workers in a friendly non-competitive environment. Corresponding needs are Co-workers, Moral Values and Social Service. |
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Support| | Occupations that satisfy this work value offer supportive management that stands behind employees. Corresponding needs are Company Policies, Supervision: Human Relations and Supervision: Technical. |
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